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Differenz System

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09th July 2018

Building a website that works

If you’re wondering about how to make a great website, then you’ve come to the right place.

Currently, there are over 1.5 billion websites on the world wide web and there are approximately 331.9 million domain name registrations worldwide in total.

Making potential client do business with you, rather than someone else – that’s the ultimate goal of the website. It needs to be informative, appealing, interesting to browse and to provide an attractive value proposition.

So, we have created a checklist that will enable you to plan and execute the website that will attract the traffic you want and encourage your visitors to do what you want them to do.

Web Hosting
There are several very simple ways to help make the site run smoother such as using fast and reliable hosting. To make it simple: a quality business will have quality website hosting. That way, you can have a reliable hosting without excessive downtimes, and with your own domain name too.

Professional Appearance
Whatever it is that you are selling, you want to make your website as professional looking as possible – the first impressions last forever. This is something that can determine whether a visitor will stay on your website or click away to the result page. That is why it is crucial to have a website which is comprehensible, informational and easy to navigate.

GDPR compliance
Is your website compliant with the requirements of GDPR due to come in effect in May 2018? It needs to be according to the new EU’s policy. Keep in mind that the two key factors of the GDPR regulation are keeping customer data secure and making marketing communications as clear as possible. Our suggestion is to keep info about the following as clear as possible: use of cookies, handling data collected, privacy policy and terms of use.

SEO & Social Media
Making your website easily findable means good search engine placement. Again, that means spending time on search engine optimization activities and giving every page of the website the best chance of ranking well in the search engines. Additionally, a website should be integrated with social media since it adds further legitimacy to your business. It can also drive more traffic to your business website – whether it’s having a social media presence on Facebook, Twitter, Instagram, Medium, LinkedIn or some other platform.

If you want to build an amazing website, you just have to know where to start and this checklist can help for sure.

If designing and developing websites and apps is not really your thing - we are more than happy to discuss your project. With years of experiences and hundreds of completed projects - Differenz team is the right choice regardless of project type.